The Purpose of a Business

The purpose of a business should be to solve a common problem at hand. It should not create new desires and new problems.

This is not my philosophy speaking, but basic economics. For example, consider the automobile industry. The Toyotas and the Nissans and the Hondas solve the problem of a reliable, economic way of transportation to a very good extent. But I would not say the same with the Ferraris, Mercedes, or the Porsches. Do they solve any common problem? I don't think they do.

In fact, they add on to, or magnify the big pile of problems we already have to deal with - envy, discontentment, insecurity. The power of the human mind should be used to solve and eliminate existing problems that make life more meaningful. It is too valuable to be wasted in creating new problems for ourselves.